GreenLeaf Logo

Project Overview

GreenLeaf needed a logo that communicated natural, organic, and plant-based values.

Challenges

Avoiding cliché leaf designs while clearly communicating the organic, plant-based nature.

Solution

We created a custom leaf-form letter G that doubles as a sprout, using a fresh green-to-yellow gradient. The wordmark uses rounded, friendly typography.

Results

Brand adopted across 15 product SKUs. 35% increase in shelf recognition in retail stores.

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