EcoPure Brand

Project Overview

EcoPure needed a brand that communicated sustainability without sacrificing premium appeal.

Challenges

Avoiding the overused green-leaf aesthetic while clearly communicating eco-friendliness.

Solution

We used a custom water-drop logo mark, a palette of ocean blues and earth tones, and recycled-material-inspired textures in the brand system.

Results

Brand won a Green Design Award. 50% increase in retail partnership inquiries.

Start a Similar Project